Coventry based IT specialists Shape Systems approached us to re-design their existing website. The main objective of this project was to improve the design to make the website more appealing and portray the company in a professional manner to the site’s visitors. As Hewlett Packard PC experts, the company needed to appear reputable and trustworthy whilst also retaining a local and approachable feel.
The website refresh centred on the use of the pre-determined brand colour of green, with the addition of blacks and greys as accent colours. A main banner image was introduced to the head of the website, which also incorporated the main website navigation. The client wanted the design to be simple and clean, which allowed the information and text to be very accessible to the user.
The website consists of informative pages of content about the companies many services, as well as a staff section, where visitors can ‘meet’ some of the Shape Systems employees.