We were approached to undertake a leaflet design by home improvements specialist e-Plas. They were keen to refresh the image of the company and ensure that they were portrayed as a professional and reliable company throughout all of their promotional and martketing material. We have kick-started this process by re-designing their A5 sales leaflet and will continue the re-brand shortly by undertaking their web design project.
The leaflet needed to be clear and concise in style in order to very quickly convey to people the services and products that e-Plas offer. It was also important that the leaflet include information of the areas that e-Plas serviced (including Warwickshire and the West Midlands), as well as a range of visual imagery that illustrated the quality products that they offer.
e-Plas' current brand colours of blue and red were used in the re-design, and there were graphical influences included that were taken from the general shape of the e-Plas company logo. The leaflet was double sided and Destylio also provided print management services to the customer, allowing us to guide them on the best paper and finishes for the item.